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Ocean's Treasure

See Ocean's Treasure website

Video Walkthrough of the Site

Transcript of the walk-through video
Hey, Scott Austin here. This is a new store build that I did in Shopify for a company called oceans treasure. They're located here in San Diego where I'm located at, and we use the flex team for this store build. And what they do at oceans treasure is it's jewelry. That's based on pearls. So you select a pendant or a ring or a necklace. And if you're at a live party that they have in Pearl parties, you, oh, you know, you pick your, your oyster and you open it up and then you see, you know what Pearl you've got and you add it in. Or if you're online, you can, you know, just say, oh, I want this color Pearl or that color Pearl added in. So let's, let's go to one of the product pages and show you how that works. Let's drop independence here and here. We're just going to drop in and you can see right now, my default is I've got a selected the black well, I can do a pink Pearl or I can do a white Pearl and notice we've got the images updating. It was a lot of Photoshop work to get all the carp Pearl colors across all the jewelry. But once we got it done, it's really nice because it gives you this visual feedback of which purchasing. And if you want to buy, because this cage opens up, right? So you could open up the cage and switch out the black Pearl for the pink Pearl or the pink Pearl for the white Pearl based on whatever you're wearing that day. So this is a nice visual way to reinforce for the customer, what it is they're purchasing that I really like. And on our product page, you're also picking the chain type and the the length of the chain. We've got a little size guide here that shows you the difference between a 16 inch and an 18 inch chain. And we've also got some product seals for the money back guarantee, a gift packages included, discreet packaging a good product description, and then lots of content stacked up here in an accordion functionality about the pearls and the jewelry. For example, here, here's a video and we have lots of video on this site, which I'm really happy about. This one here explains how you can easily change out the Pearl. Like I was just mentioning before to change out your different colors. And it talks about the pearls, the chains, like here's the gift pouch. That was one of the products seals lots of good information in here. I'm always a fan of putting a shipping and return information on the product page also, so that people don't have to leave the product page to understand those policies and how they affect their purchase. So the product pages all look fairly similar to that. You can buy the pendants with the ju the pearls, or you can get just the settings also. So there's some significant categories there. And if I go to our collection page, you can see, you know, there's not too many of them, and it's mostly, the design is going to drive your decision here, which is why we didn't put filters in on the collection pages, because most customers are just picking by. Now, let's talk a little bit about the parties. So they, in, in the local San Diego area, they'll actually have parties where they will come in and people pick, and you can see here, here's the bowl of oysters. They can pick their oyster. And, you know, so here they did a bunch of videos for this, which is really nice. So, and then you talked about the pearls, another video, the ultimate party favor, another video. So lots of good videos going on in here, which, which I liked, and we even did a page of videos. And this is really useful for the store staff, because they can just quickly refer somebody to, Hey, go to the video page and, you know, here, you can see how to set a Pearl or, you know, here's how to drill the Pearl. If you're doing it for yourself and all that good stuff. So lots and lots of good information in there. And then they also in the local San Diego area do some pop-ups. So this page shows, you know, where they're at and on what days, and we've got an FAQ, then I said, accordion functionality in there. And then on the about us, you know, they talk about, you know, how they've been doing pearls for so long. I think it's over 10 years now, they started off at a Y and then they moved here to San Diego. And we also spent a little bit of time educating customers about pearls. So we, we brought in all this information about pearls at midnight, about pearls page here for background for people. So that is the ocean treasures site. Let me just look at the homepage here. Yeah. So what I hadn't mentioned was, you know, the color scheme is just shades of blue and tones of blue, as you can see, and they're not all exactly the same shade of blue. So we mixed it up a little bit. When you can see, especially on the homepage here, we consistently bring that through. Even like on the testimonials, you know, we've got shades of blue going on, so it's, it's nice and soft. And I think it's pleasant and the blue obviously makes sense being, you know, pearls and ocean and all that good stuff. So that is the ocean treasures, a new Shopify store using the flux fluoxetine. Thanks for watching.

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