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Meet Scott Austin

Hello, I'm Scott Austin, owner of JadePuma.

I've been involved in eCommerce and technology for decades.  I've held a wide variety of different roles that have given me a broad view on how to make all sorts of businesses succeed.  As such, I'm a jack-of-all-trades that can help your business get to the next level regardless of where your business is at today.

One of my joys outside of work is coaching kids in Roller Derby as a way to give back to the community.

Street Cred

Here are a few milestones from my career.

My First Website

Here's the first website that I built for a company in 1994.  There were less than 20,000 websites at that time.  (Now, there are almost 2 billion websites.)  Yes, this is what websites looked like in the days of dial-up modems.

MSN Shopping

In 2005 at MSN Shopping, we expanded our catalog from 40,000 products to 4 million.  I led a redesign of the site that goes from a ever-scrolling page to everything fitting above the fold.  Engagement improves by 50%.

Xbox Games Marketplace

I led the business team for Games Marketplace.  In 4 years, we grew from $80M to $800M in annual sales (in the middle of the Great Recession).  Growth was achieved by a combination of new product lines, pricing strategies and marketing promotions.

First Shopify Store

In 2014, I launched my first store on Shopify for my previous company, Obrary.  We made and sold personalized products.

First Shopify Plus Store

In 2017, I helped Bullets2Bandages, a business we had been working with for over 2 years, move to Shopify Plus.  The main reason for the migration was the ease of cart scripts for discounts, promotions and wholesale.

About the JadePuma Name

Jade

Jade is a beautiful and useful green (you know, the color of money) mineral rock that has been highly prized for thousands of years. Jade is most valued for its metaphysical properties. It is the ultimate "Dream Stone," revered in ancient cultures. It is cherished as a protective talisman, assuring long life, and is considered a powerful healing stone. An amulet of good luck and friendship, Jade signifies wisdom gathered in tranquility, dispelling the negative and encouraging one to see oneself as they really are. 

Puma

The Puma (also known as mountain lion or cougar) is the Americas' dominant big cat.  Pumas are known for their adaptability which enables them to be successful in vastly different environments across North and South America.

JadePuma

JadePuma is a San Diego based consulting agency.  We can help your commerce business thrive in today's omni-channel world.

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